Will You Survive the Downturn?

It would be a shame for your business to make it this far through the recession, only to fail now. The Intuit Small Business blog offers up six strategies for helping shore up resources, innovate, and rethink your business model while times are tough.

While all of the advice in the article is useful, there are two pieces we especially liked:

  • “Don’t give in to slash and burn.” Instinct tells you to cut costs everywhere. The smart business, however, cuts costs where it can truly afford them. Think twice before cutting sales or marketing, especially.
  • “Provide a better customer experience.” Drawing customers away from your competitors is often just a matter of giving them a better customer experience.
Bernard Roesch About Bernard Roesch

Bernard Roesch is co-founder and Managing Partner of Mission Consulting. Bernard’s background in the early years of his career was spent in the manufacturing sector, making his QuickBooks perspective a unique one – he understands the intricacies of a complex environment and then applies his strategic skills accordingly.